民族文化元素在产品设计中的应用探究
摘 要：中国是世界上的四大文明古国之一，历史文化悠久而灿烂，为中华儿女留下了丰厚的物质文化和精神文化遗产。如果将中国的民族文化元素运用到产品设计之中，一方面将会使得国内人获得更强烈的文化归属感和认同感，给国人消费者以亲切自豪的消费体验，同时还能够无形之中增强了民族的向心力和凝聚力；另一方面也是弘扬中国民族文化，推动中国稳健、自信走向世界的必然要求。本文对此就民族文化元素在产品设计中的应用进行了分析论述以及对其应用的探究。
关键词：民族文化元素；产品设计；应用探究
中图分类号：TB472 文献标识码：A
文章编码：1672-7053(2018)01-0021-02
Abstract：China is one of the four ancient civilizations in the world, with a long history and splendid culture. For the Chinese people left a rich material culture and spiritual and cultural heritage. If the use of Chinese national cultural elements in product design. On the one hand, it will make the domestic people get a stronger sense of cultural belonging and identity, give Chinese consumers a cordial and proud consumption experience, but also can enhance the national centripetal force and cohesion; On the other hand, it is necessary to carry forward Chinese national culture, promote China's stability and self-confidence to the world. This paper analyzes the application of national cultural elements in product design.Description and exploration of its application.
Key Words：national cultural elements; product design; application research
