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2020-04期

新零售商业模式下超市智能购物车的设计研究

单位:华东理工大学     作者:刘丽莎,徐力     来源:工业设计杂志     时间:2020-04-26

摘 要:近年来,新零售商业模式推动着新兴超市的崛起与发展。超市是新零售的主战场,提升用户在超市内的购物体验至关重要。文本通过新零售商业的现存问题进行分析,提出超市智能购物车的设计思路与优势,希望提升顾客的购物体验与企业的管理效率,并减少设计成本,促进新零售行业的发展。

关键词:新零售;超市;智能;购物车设计 


中图分类号:TB472 文献标识码:A

文章编码:1672-7053(2020)04-0131-02


Abstract:In recent years, the new retail business model promotes the rise and development of emerging supermarkets. The supermarket is the main battlefield of new retail, so it is very important to improve the shopping experience of users in the supermarket. Based on the analysis of the existing problems in the new retail business, this paper puts forward the design ideas and advantages of the supermarket intelligent shopping cart, hoping to improve the shopping experience of customers and the management efficiency of enterprises, reduce the design cost and promote the development of the new retail industry.

Key Words:new retail; supermarket; intelligence; shopping cart design