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2020-08期

全媒体时代下新媒体对工业设计的影响

单位:成都理工大学     作者:李帅,郑仁华,崔照清     来源:工业设计杂志     时间:2020-08-24

摘 要:随着5G网络技术的不断普及以及革新,我国乃至全世界已经逐步迈入了全媒体时代,但是目前关于新媒体对于工业设计的影响的研究相对较少,文章通过分析全媒体时代下的新媒体技术与概念以及该思维方式在工业设计中的规律,得出理论成果。分析了全媒体时代下新媒体对工业设计中设计手段、设计开发过程、设计交互性、产品营销四个方面的影响。为新媒体在工业设计过程中的应用提供更加广泛的思路。

关键词:全媒体;新媒体;传播学;工业设计;影响


中图分类号:TB47 文献标识码:A

文章编码:1672-7053(2020)08-0116-02


Abstract:With the continuous popularization of 5G network technology and innovation, our country and around the world have gradually entered the whole media era, but it is about the impact of new media for industrial design research is relatively small, in this paper, through the analysis of the whole concept of new media technology and media era, and the way of thinking in the industrial design law, theoretical results are obtained. This paper analyzes the influence of new media communication on four aspects of industrial design: design method, design development process, design interactivity and product marketing. It provides more extensive ideas for the application of new media in industrial design process.

Key Words:Omni media; New media; Communication; Industrial design; influence