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2020-11期

老年产品的情感化设计趋势研究

单位:北方工业大学     作者:李强     来源:工业设计杂志     时间:2020-11-24

摘 要:在我国,人口老龄化在不断地加剧,老年市场已经逐渐成为了主流的消费市场之一,因而针对老年市场产品,不能仅仅只关注功能、外形等方面,设计从业者需要将老年人的情感诉求注入产品设计中,满足老年人的心理需求。文章分析了情感化设计的三个层次即本能层次、行为层次、反思层次,探讨老年产品的情感化设计趋势。以此为老年产品设计提供一定借鉴。

关键词:老年人;产品设计;情感化设计;用户体验


中图分类号:TB472 文献标识码:A

文章编码:1672-7053(2020)11-0064-02


Abstract:In China, the aging of the population is constantly intensifying, and the elderly market has gradually become one of the mainstream consumer markets. Therefore, for products in the elderly market, they focus on not only functions, shapes  but other aspects. Design practitioners need to put the emotional demands of the elderly into product design to meet their psychological needs. This paper analyzes the three levels of emotional design: the instinctive level, the behavioral level and the reflective level. This paper explored the trend of emotional design of elderly products.This provides some reference for the design of elderly products.

Key Words:the elderly; product design; emotional design; user experience