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2021-04期

基于用户体验的大庆博物馆服务设计研究

单位:东北石油大学     作者:张瑞杰,于永志     来源:工业设计杂志     时间:2021-04-25

摘 要:文章是以大庆博物馆为研究对象,从用户体验角度出发,结合大庆博物馆的发展现状,研究大庆博物馆的服务架构。通过对大庆博物馆的实地调研、问卷访谈等方法的定性定量分析,运用用户旅程图方法确定浏览大庆博物馆过程中存在的接触点和痛点,得出设计的需求点和机会点,最终进行基于用户体验的大庆博物馆服务设计活动方案策划,使用户获得深层次的学习体验。

关键词:大庆博物馆;用户体验;服务设计;活动策划


中图分类号:G261 文献标识码:A

文章编码:1672-7053(2021)04-0072-02


Abstract:This paper takes Daqing Museum as the research object, from the perspective of user experience, combined with the development status of Daqing Museum, to study the service structure of Daqing Museum. Based on field investigation, questionnaire interview and other methods of daqing museum quantitatively and qualitatively by means of using the user graph method to determine the journey through daqing museum and pain points exist in the process of contact, it is concluded that the demand of design points and opportunities, finally based on the user experience of daqing museum service project plan design activities, learning significance to deep experience for all users.

Key Words:Daqing Museum; User experience; Service design; Event planning