材料工艺选择与消费者的感性需求
摘 要：材料是设计的起点，工艺是设计的表现。在产品设计的过程中，设计师需要综合考虑多方面的因素进行材料与工艺的选择，包括理性因素与感性因素等。本篇文章通过结合设计材料，加工工艺与消费心理学，从产品认同感、产品人造感与绿色环保心理三个方面，详细论述消费者感性需求对设计师材料工艺选择的要求与影响。
关键词：材料工艺；感性需求；产品认同；人造感；绿色环保
中图分类号：TB472 文献标识码：A
文章编码：1672-7053(2017)10-0077-02
Abstract：Material is the very beginning of Design while process is the expression. Designers should consider all the factors comprehensively in order to choose the appropriate materials and processes during product design, including both the reason and sensibility parts. This article is going to combine the aspects of materials, processes and Design Psychology to demonstrate how consumer's emotional demand affect product designers when they select materials and processes.
Key Words：materials and processes; emotional demand; sense of identity; sense of artificial; eco-friendly
