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2017-09期

产品设计与商业模式,孰轻孰重?

单位:天津美术学院...     作者:李维立 段沫乙     来源:工业设计杂志     时间:2017-12-22

摘 要:随着社会的发展,工业设计5G时代已经来临,不得不说的是我们进入了商业经济的时代,这个时代是属于在激烈的商业竞争下的胜者的。当有些公司还在致力于依靠发明新的产品或服务来获取竞争优势的时候,别的公司已经开始通过创新和良好的商业模式设计来求得发展了。所以,在如今的新型设计旋风之下,我们是应该坚守站好的设计、让客户满意的设计的这班岗,还是应该加入开创新型的商业模式的队伍之中,“产品设计”与“商业模式”两者之间我们要投给谁选票呢?


关键词:产品设计;商业模式;服务


中图分类号:TB472 文献标识码:A

文章编码:1672-7053(2017)09-0059-02


Abstract:With the development of society, industrial design 5G era has come, have to say is that we entered the era of commercial economy, this era belongs to the fierce competition in the commercial competition. While some companies are still committed to relying on the invention of new products or services to gain a competitive advantage, other companies have begun to innovate and a good business model design to achieve development. So, in today's new design whirlwind, we should stick to the design, so that customers satisfied with the design of this class post, or should join the team to create a new business model, "product design" and "business Mode "between the two we vote to vote?


Key Words:product design; business model; service