从产品资本逻辑设计策略浅谈设计评析
摘 要：产品的设计逻辑可以分为三大类：资本的逻辑、人的逻辑和环境的逻辑。而产生一个产品设计的因素从资本角度来说可以分为三个部分：市场因素、技术因素与用户需求。工业设计是以工业生产为基础进行的设计活动，资本的逻辑是设计活动所必须考虑的重要因素。文章将从资本逻辑的角度对于资本逻辑设计策略及产品设计原因进行分析，阐述基于资本逻辑的设计策略与基于资本逻辑的产品设计原因对于设计评析的重要性，以及相关的评析要素。
关键词：资本设计逻辑；产品的设计原因；设计评析
中图分类号：TB472 文献标识码：A
文章编码：1672-7053(2018)01-0072-02
Abstract：Product design logic can be divided into three categories: logic of commerce, logic of man and logic of surroundings. And from the view of commerce ,the factors that producing a product design be divided into three parts: market factors, technical factors and users needs. Industrial design is a design activity based on industrial production, the logic of commerce is an important factor that must be considered in design activities. The article will analyze commercial logic design strategy and product design reasons from the perspective of commercial logic, and explain the importance of design logic based on commercial logic and product design reasons based on commercial logic for design evaluation, as well as related evaluation elements.
Key Words：commercial design logic; Reasons for product design; design evaluation
