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2018-01期

食品包装设计中字体的运用研究

作者:雷振     来源:工业设计杂志     时间:2018-01-26

摘 要:随着人们生活条件的改善,人们对于物质与精神生活要求越来越高,对于审美的要求也随之越来越高。在食品的包装设计中,字体对于设计有着十分重要的作用,其能够直观的说明食品的作用,是人们视觉识别的最重要的因素。本课题立足于食品包装,通过分析食品包装中的字体设计,从而对食品包装中字体设计所发挥的重要作用进行阐述。

关键词:食品包装;包装设计;字体;运用


中图分类号:TB482 文献标识码:A

文章编码:1672-7053(2018)01-0092-02


Abstract:With the improvement of people's living conditions, people are demanding more and more for the material and spiritual life, and the requirements for the aesthetic are also getting higher and higher. In the food packaging design, the font has a very important role in the design, which can visually explain the role of food, is the most important factor for people's visual identity. This subject is based on food packaging, through the analysis of the font design of food packaging, food packaging font design to play an important role.

Key Words:food packaging; packaging design; fonts; use