新媒体艺术时代下的视觉传达设计
摘 要：时代不断进步，人们对周围环境产生了深刻的认识，视觉传达设计备受人们重视。以往视觉传达方式和信息传达需求并不相符，社会的发展需要视觉传达设计不断更新。艺术及科技的进步让视觉传达具备了一种全新的模式——新媒体艺术。新媒体艺术通过互动性及多元化等许多优势深刻影响着视觉传达设计，促使其不断进步及发展。
关键词：新媒体；艺术；视觉传达；设计
中图分类号：J524 文献标识码：A
文章编码：1672-7053(2018)01-0094-02
Abstract：As the times progresses, people have a profound understanding of the surrounding environment. Visual communication design is highly valued. The previous way of visual communication is not consistent with the needs of information transmission, the development of society needs the continuous updating of visual communication design. The progress of art and science and technology makes visual communication a new model - the art of new media. The new media art has a profound influence on the visual communication design through many advantages, such as interaction and diversification, so as to promote its continuous progress and development.
Key Words：New media; art; visual communication; design
