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2018-02期

文化元素在服饰展示设计中的应用

作者:赵炜璐     来源:工业设计杂志     时间:2018-03-07

摘 要:服装展示设计是近年来新兴的辅助服装销售的向市场的一种行为活动,为构建服饰企业品牌形象、柘展服装市场,服装展示设计在发展和演变过程中,服装展示作为一种新兴的经济活动,发展潜力巨大,在传递商品信息、宣传产品特色、促进商品销售、树立企业形象和品牌形象方面都有着不可忽视的作用。

关键词:文化元素;服饰展示设计;企业形象


中图分类号:TB472 文献标识码:A

文章编码:1672-7053(2018)02-0068-02


Abstract:clothing display design is emerging in recent years aided clothing sales to a kind of behavior of the market, for the construction of the clothing enterprise brand image, zhe show clothing market, clothing display design in the development and evolution process, clothing display as a new economic activity, a huge potential for development, in the delivery of goods, the propaganda product characteristics, to promote the sale of goods, establish a corporate image and brand image plays a role can not be ignored.

Key Words:Cultural elements; clothing display design; enterprise image