武当文化视角下的玩具产品创新设计研究
摘 要：将武当文化应用于寓教于乐导向下的玩具设计，可以将武当无形的精神财富转变为有形的文化财富。通过对武当文化内涵特征、玩具产品的发展现状及趋势进行分析，明确玩具产品的设计定位及设计表现要素，以此展开“足迹”系列玩具创新设计实践。该设计在满足玩具娱乐功能的基础上，将武当文化元素形态化后融入人们的娱乐休闲之中，不仅展现了具有武当地域文化特色的玩具产品创新设计实践，对地域性文化产品的研究也有一定的启发作用。
关键词：武当文化；玩具产品；创新设计；互动体验
中图分类号：TB472 文献标识码：A
文章编码：1672-7053(2018)09-0054-03
Abstract： The application of Wudang culture in toy design under the guidance of teaching and enjoyment can transform Wudang's intangible spiritual wealth into tangible cultural wealth. Through the analysis of Wudang's cultural connotation, development status and trend of toy products, the design orientation and performance factors of toy products are defined, and the innovative design practice of "footprint" series of toys is carried out. On the basis of satisfying the entertainment function of toys, the design integrates Wudang cultural elements into people's recreation and leisure. It not only demonstrates the innovative design practice of toys with local cultural characteristics of Wudang, but also enlightens the research of regional cultural products.
Key Words：Wudang culture; toy products; innovative design; interactive experience
