浅析高职院校创新创业教育形象识别系统设计——以浙江同济科技职业学院为例
摘 要：高职院校中开展创新创业教育已非常普遍，此教育目的是培养学生的创新精神、创业意识和创新创业能力。重视创新创业教育的普及和深化，使职业院校同样具备培养创业家及企业创新型骨干的可能，也为高职院校转型发展注入了新的动力。如何将创新创业教育和专业教育相融合，建立起具备高职院校特色的双创教育品牌形象是需要重点考虑的问题。本文从浙江同济科技职业学院创新创业教育体系的形象识别设计研究作为切入点，旨在探索视觉识别系统对于高职院校双创教育的发展起到的推动作用。
关键词：创新创业；双创；创新创业教育；企业形象识别系统；CIS
中图分类号：G64 文献标识码：A
文章编码：1672-7053(2018)09-0124-02
Abstract：innovation and entrepreneurship education is very common in higher vocational colleges. The purpose of this education is to cultivate students' innovative spirit, entrepreneurial awareness and innovation and entrepreneurship. Pay attention to the popularization and deepening of innovation and entrepreneurship education, so that vocational colleges also have the possibility of cultivating entrepreneurs and enterprise innovative backbone, and also inject new impetus into the transformation and development of higher vocational colleges. How to integrate innovation and entrepreneurship education with professional education and establish the brand image of double creation education with the characteristics of higher vocational colleges is a key issue to be considered. This paper, from the image recognition design of the innovative and entrepreneurial education system of Career Academy in Tongji Science and technology in Zhejiang, aims to explore the role of visual recognition system in the development of double wound education in higher vocational colleges.
Key Words：Innovation; entrepreneurship; innovation; innovation and Entrepreneurship Education Corporate Identity System; CIS
