基于文化转译的传统文化类APP界面视觉设计研究
摘 要：移动数字设备的广泛普及改变了人们的生活方式。随着社会对中国传统文化的关注度日益提高，越来越多的用户开始使用移动数字设备学习、传承中国传统文化。本文着重从传统文化类APP界面视觉设计方面进行研究，探讨在视觉层面进行文化转译的必要性，并从界面视觉要素等方面结合具体的APP设计案例进行分析，总结归纳在传统文化类APP界面视觉设计过程中进行文化转译的关键要素和规律，以此提升传统文化类APP的用户使用体验。
关键词：文化转译；传统；APP界面；视觉设计
中图分类号：J524 文献标识码：A
文章编码：1672-7053(2020)05-0127-04
Abstract：The widespread popularity of mobile digital devices has changed the way people live. With the increasing concern of Chinese society for traditional Chinese culture, more and more users have begun to use mobile digital devices to learn and inherit Chinese traditional culture. This article focuses on the visual design of traditional cultural APP interfaces, discusses the necessity of cultural translation at the visual level, and analyzes the specific APP design cases from the aspects of interface visual elements. Summarize the key elements and rules of cultural translation in the visual design process of traditional cultural APP interface, and improve the user experience of traditional cultural APP.
Key Words：Cultural translation; tradition; app interface; visual design
