基于通用设计理念的包装视觉信息无障碍设计探究
摘 要：信息时代背景下，视觉是获取信息的重要途径，视觉障碍群体的信息获取需求逐渐引起社会的关注和重视。本文以包装视觉信息设计为例，基于“通用设计”理念下的包容性设计原则、易读性设计原则、简易性设计原则、有效性设计原则，以“人”的需求作为重要设计依据和设计原则，探究包装视觉信息无障碍设计的方法和途径，以期为包装设计提供一定的思路。
关键词：通用设计理念；包装；视觉信息；无障碍设计
中图分类号：J524 文献标识码：A
文章编码：1672-7053(2020)11-0061-03
Abstract：In the context of the information age,Vision is an important way to get information,Vision is an important way to obtain information, and the information acquisition needs of visually impaired groups have gradually attracted the attention of the society.This paper takes packaging visual information design as an example,Based on the principles of inclusive design, readability design, simplicity design and effectiveness design under the concept of "universal design",Take the needs of "people" as the important design basis and design principles,Objective to explore the methods and ways of visual information barrier free design of packaging, In order to provide certain ideas for packaging design.
Key Words：Universal design concept; packaging; Visual information; Barrier-free design
