色彩在产品设计中的应用研究
摘 要：色彩在产品设计中占有重要地位，能够体现出作品的情感。色彩设计是对想象力和彩色储备的重要考察方式。好的产品离不开色彩的搭配。本文首先阐述了色彩在产品设计中的应用原则及规律，然后阐述了对比色、协调色和简约色的应用。以期更好的呈现产品，有效把控产品中的色彩规律，为人们对产品色彩方案的评判提供一个新的视角，希望今后通过运用客观的色彩评判体系视角，起到突出产品设计个性，提高产品形象的作用。
关键词：色彩；产品设计；应用
中图分类号：TB472 文献标识码：A
文章编码：1672-7053(2020)12-0060-02
Abstract：Color plays an important role in product design and can reflect the emotion of the work. Design color is more important to the imagination and color reserve. Good products must be inseparable from the color of the match. This paper first expounds the application principle and rule of color in the product, and then expounds the application of contrasting color, harmonious color and simple color. In order to better present the product, effectively control the color law in the product, to provide a new perspective for people to evaluate the color scheme of the product, it is hoped that the use of objective color system to evaluate the perspective, play a prominent role in product design personality, improve the image of the product.
Key Words：Color; Product design; Application
