人物插图在广告设计中的应用研究
摘 要：随着社会经济的发展，广告业也愈发壮大，人物插图在广告设计中作为一种重要的表现手法也得到了广泛的应用。文章首先阐述了广告设计的含义和人物插图在广告设计中的应用意义；其次探讨了人物插图在广告设计中的应用案例；最后研究了人物插图在广告设计中的多种应用形式。希望通过本文的研究，以期为人物插图在广告设计中的应用提供一定思路。
关键词：广告设计；人物插图；应用
中图分类号：J524 文献标识码：A
文章编码：1672-7053(2021)02-0069-02
Abstract：With the development of social economy, the advertising industry have grown stronger, and character illustrations have also been widely used as an important expression technique in advertising design. The article first expounds the meaning of advertising design and the application significance of character illustrations in advertising design; secondly, it discusses the application cases of character illustrations in advertising design; finally, it studies the various application forms of character illustrations in advertising design. I hope that through the research of this article, I hope to improve some ideas for the application of character illustrations in advertising design.
Key Words：advertising design; character illustration; application
