项目教学法在《企业视觉形象设计》课程教学中的应用
摘 要：高校是高素质人才的培养基地，本文提出了项目教学法在应用型大学设计类课程实施过程中的要点，从分析《企业视觉形象设计》课程的现存问题出发，阐述项目教学法在其课程教学中的应用意义，并在此基础上提出项目教学法在《企业视觉形象设计》课程教学中的应用思路。以期提高实践教学成果，为相关课程提供一定的参考，同时对高校课程与企业项目需求融合进行探索。
关键词：项目教学法；企业视觉形象设计；课程；应用
中图分类号：G64 文献标识码：A
文章编码：1672-7053(2021)06-0052-02
Abstract：Colleges and universities is the high quality talent training base, this paper puts forward the project teaching method in the design of an applied university class points in the process of curriculum implementation, from the analysis of existing problems of the course of the visual image design for enterprises, it expounds the teaching of the meaning of curriculum, and based on "enterprise visual image design" course teaching application is proposed. In order to improve the results of practical teaching, provide some reference for relevant courses, and explore the integration of university curriculum and enterprise project needs.
Key Words：Project Teaching Method; Corporate Visual Image Design; Curriculum; Applied
