醒狮文化在现代文化创意产品设计中的运用
摘 要：醒狮是一项深植于民间且富含民族特征的活动，不仅代表了中国传统民俗文化中的高度艺术成就，也体现了该文化的深厚历史价值。文章致力于在现代设计手法的框架下，深入研究广东非物质文化遗产视域下的醒狮文化。首先，着力于挖掘和解读该文化的深层次内涵，进一步提炼其文化元素；其次，借助传统文化再设计的手法，将传统元素融入现代文化创意产品设计中，从而使醒狮文化在信息化、现代化的社会环境中得以延续和推广，以期实现传统民俗文化保护与现代产品设计理念的有机融合，在尊重和保护文化遗产的同时，推动文化创意产品的创新和发展。
关键词：工业设计；醒狮文化；文化创意产品设计；非物质文化遗产
中图分类号：TB472 文献标识码：A 文章编号：1672-7053(2024)03-0130-04
基金项目：广东理工学院2022年“创新强校工程”科研项目“广东非遗元素在文创产品设计中的可拓应用研究”（2022GKJSK037）
Abstract：Lion dance, which is deeply rooted in the folk and rich in national characteristics, not only represents the high artistic achievements in the traditional Chinese folk culture, but also reflects the profound historical value of the culture. Under the framework of modern design techniques, the article is devoted to the in-depth study of the lion dance culture in the view of Guangdong intangible cultural heritage. First of all, focus on digging and interpreting the deep connotation of the culture, and further refine its cultural elements; Secondly, by means of traditional cultural redesign, traditional elements are integrated into the design of modern cultural creative products, so that the lion dance culture can be continued and promoted in the information and modern social environment. It is expected to realize the organic integration of traditional folk culture protection and modern product design concept, and promote the innovation and development of cultural creative products while respecting and protecting cultural heritage.
Key Words：Industrial Design; Dancing Lion Culture; Cultural and Creative Product Design; Intangible Cultural Heritage
